There are only so many skilled tradespeople out there—not enough, to be frank. If you’re going to stand out from all the potential employers and land the cream of the crop candidates, it’s imperative that your job postings stand out from the sea of other contractors’...
A new study says that if contractors want to retain their skilled tradespeople, it all boils down to one word: Engagement. Engagement is the degree to which people feel enthusiastic about their work. Many studies show that companies with higher engagement show greater...
The skilled trades have an image problem. They’re seen as noisy, dirty and loud—not a valid career choice. A fallback position if you can’t get into college. Since the 70s, high school guidance counselors have tried to disabuse any student who expressed interest in...
It’s summer in the Great Lakes region, and that means sunshine. Lots of it. Construction is always a dangerous job, but in the summer months the heat can make all activities even more dangerous. It’s crucial that skilled tradespeople working in non-climate-controlled...
Great Lakes Skilled Trades has launched the Great Lakes Skilled Trade App for smartphones that skilled tradespeople can use to find great jobs. No more scouring job boards. All skilled tradespeople need is a smartphone and an internet connection and they will have...
Want to extract more value from your customer base by getting more referrals? A referred lead is a warm lead because the lead knows and trusts the person who is referring your company. Nielsen Research has found that consumers are four times more likely to buy when...
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